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'Located in the heart of London just outside Kings Cross station, London Business Training & Consulting (LBTC) is the UK’s premier business and...'

What do you want to learn?

This course is briefs about the marketing communications toolbox; Segmentation, targeting and positioning (STP); Branding and integrated marketing communications and Planning for integration of the...more

Duration: Variable

Advanced

Certificate of Attendance

From£530

The course outline details about hte Sales Promotion, Field Marketing and Brand Experience. In this course, they will learn about Sales promotion plans:the objectives; Retention programmes; Sales...more

Duration: Variable

Beginner

Certificate of Attendance

From£525

This course is about Direct Marketing and Personal Selling. This course briefs about the growth of direct marketing; The role of data; Direct-response media; The tasks of personal selling; The role of...more

Duration: Variable

Beginner

Certificate of Attendance

From£525

This course briefs about the Marketing Environment; Marketing Strategy; Market Segmentation and Positioning; International Market Development; New Proposition Development and Innovation; Price and...more

Duration: Variable

Advanced

Certificate of Attendance

From£3,865
From£2,895

This course Marketing Communications Tools briefs about Advertising: Role, Forms and Strategy; Public Relations: Principles and Practice; Sponsorship; Direct Marketing and Personal Selling; Sales...more

Duration: Variable

Beginner

Certificate of Attendance

From£2,895
From£4,045

This course briefs about Advertising: Role, Forms and Strategy, Public Relations: Principles and Practice, Sponsorship, Direct Marketing and Personal Selling, Sales Promotion, Field Marketing and Brand...more

Duration: Variable

Advanced

Certificate of Attendance

From£4,045

This course briefs about the growth and developmentof sponsorship, Sponsorship objectives, How sponsorship might work, Types of sponsorship and The role of sponsorship in the communications mix. Upon...more

Duration: Variable

Beginner

Certificate of Attendance

From£525
From£2,675

This course details about: Brand Placement, Exhibitions, Packaging and Licensing; Messages and Creativity; Media - Principles and Practice; Social, Search and Other Interactive Media; Media Planning:...more

Duration: Variable

Advanced

Certificate of Attendance

From£2,675

This course is all about Marketing Environment. In this course you will understanding the external environment, performance environment, internal environment and Marketing audit. Upon completion of...more

Duration: Variable

Advanced

Certificate of Attendance

From£545

This course briefs about the Message source, Structural elements in a message, Message appeals, Advertising tactics, The creative process, Message framing, Storytelling, User-generated content (UGC) and...more

Duration: Variable

Intermediate

Certificate of Attendance

From£535
From£2,180

This course briefs about The Marketing Environment; Marketing Strategy; Market Segmentation and Positioning; International Market Development. The Marketing Environment: Understanding the external...more

Duration: Variable

Advanced

Certificate of Attendance

From£2,180

This course briefs about the Selecting the right tools, Marketing communications messages, The media, Other promotional methodsand approaches and Integrated marketing communications. Upon completion of...more

Duration: Variable

Intermediate

Certificate of Attendance

From£525
From£2,625

This course details about: New Proposition Development and Innovation; Price and Customer Value Decisions; Configuring the Marketing Communications Mix; Digital and Social Media Marketing; Branding...more

Duration: Variable

Intermediate

Certificate of Attendance

From£2,625

Full time
From£545

This course briefs about Strategic marketingplanning – activities, Implementation, Managing and controlling marketing programmes and Marketing planning. Upon completion of this course, you will be able...more

Duration: Variable

Advanced

Certificate of Attendance

From£545
From£2,625

This course details about: Advertising: Role, Forms and Strategy; Public Relations: Principles and Practice; Sponsorship; Direct Marketing and Personal Selling; Sales Promotion, Field Marketing and Brand...more

Duration: Variable

Intermediate

Certificate of Attendance

From£2,625
From£530

This course is about Corporate Communication. In this course they will learn the purpose of corporate communication (or frameworks for practice). Corporate communication in practice: the organisational...more

Duration: Variable

Advanced

Certificate of Attendance

From£530

This course is about Strategy Evaluation and Development: The Prescriptive Process. This course details about Prescriptive strategy content: evaluation against six criteria; Strategy evaluation:...more

Duration: Variable

Advanced

Certificate of Attendance

From£545
From£545

This course briefs about International market development: a growth strategy; International competitive strategy; International market selection; International marketing environment and Market entry...more

Duration: Variable

Advanced

Certificate of Attendance

From£545

The course outline breifs about the Use of the Market in Public Services. Markets and ‘quasi markets’; Why rule by markets?; A competitive spectrum; Managing in the competitive environment. Upon...more

Duration: Variable

Intermediate

Certificate of Attendance

From£530

This course is about The STP process, Market segmentation in consumer markets, Segmentation in business markets, Target markets, Segmentation limitations and Positioning. Upon completion of this...more

Duration: Variable

Advanced

Certificate of Attendance

From£545
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