Search Engine Optimisation (SEO)

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Course description

Search Engine Optimisation (SEO):

This interactive online SEO training course from ContentETC shows you all the top tips and techniques you need for the best SEO.

You'll learn how the major search engines - including Google - index your site, the latest SEO tips from the experts, and we'll even help you build a free SEO Action Plan for you to implement straight away.

This e-learning training course will help you to compete more effectively online, without any extra investment, and will give you everything you need to know by revealing the essential steps you can take right now to drive new visitors to your website and grow your online traffic.

You will learn:

  • How Google and other search engines index your site
  • The different elements that influence the success of your SEO
  • How visitors behave online and how they navigate your site
  • The dramatic effects of site optimisation
  • How to use keywords and phrases to best effect
  • How links affect your traffic and how to build them
  • The true value of your site statistics
  • How SEO works with creative content
  • How search is evolving

...and much more.


To check your understanding of the theory, you will be quizzed on all aspects of SEO during this e-learning course.

Top tips and checklists

Handy tips and checklists are provided at each key stage of the course. These cover vital topics including:

  • Imitating human behaviour
  • Creating a keyword and phrase list
  • Concentrating on the first 100 words
  • Link text
  • Linking tools
  • Submitting your site to Google News
  • Using free tools

Additional entry requirements

Suitable for anyone who wants to increase the traffic to their website and maximise their site's SEO potential. A natural companion to our Writing for the web and Blogging online courses.

Course reference: DMSEO011 (use this when contacting provider)

Course info


Certificate of Attendance


UK qualification

This course is offered to anyone in the world, but its qualification is only relevant in this country.

Study Hours:

Variable - to suit the learner



Virtual help:

No attendance for this course

Course type:

Online course

Total time for completion:

No time limit

per course

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