Our suite of video based online courses is designed for business people who need to understand how SEO and social media techniques can be used as effective marketing tools.
The objective is to provide sufficient information to enable the development of a SEO and social media strategy for a business and implement that strategy either directly or by the informed engagement with our team.
Courses Included in this Bundle:
Social Media for Business Training
This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists.
The starting point in any social media activity for business is your website or microsite and your social media activities will invariably be referencing this site so the first measurement of success in your social media activity will be the traffic you’re generating for your site through social media channels.
SEO for Business Training
This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we’ll explore search engine optimisation ‘SEO’ and how you can use this to drive traffic to your website.
Facebook for Business
Facebook is the world’s largest social network. With over a billion users it’s very likely that a proportion of your target customer audience will have a Facebook account. In the ‘Social Media for Business’ course you’ll have been encouraged to research and investigate the preferred social media platforms used by your target audience, so you should have a good idea at this point if Facebook is one of the right platforms for you.
LinkedIn for Business Training
Linkedin is a very well established and respected social network with over 259 million users in more than 200 countries. It’s known as “Facebook in a Suit” or the most professional level of Social networking for businesses.
Twitter for Business
Twitter is a social media platform that is used by a wide range of people, from celebrities, who use it to communicate with their fans to companies and brands who can use it to engage their customers and attract new ones. It is also used by people for the social aspect – to chat and share information with friends. In fact, there is no restriction to who or what can have a Twitter account and often a larger company such as Starbucks will also have individual accounts for each product such as frappuccinos and even individual store locations.
Using Twitter successfully requires a significant commitment of time – being active is key to your success. It’s all about the image you create, and the best‐viewed companies are the
Certificate of Attendance
This course is offered to anyone in the world, but its qualification is only relevant in this country.
Variable - to suit the learner
Beginner Intermediate Advanced
No attendance for this course
Total time for completion:
No time limit
£480 ( 50% off )
More info on price: 12 Months Unlimited Online Access
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