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https://www.hotcourses.com/courses-by-subject/Introduction-to-Marketing-Communications-courses/57175244/

Course description

Introduction to Marketing Communications:

This course briefs about the Selecting the right tools, Marketing communications messages, The media, Other promotional methodsand approaches and Integrated marketing communications.

Upon completion of this course, you will be able to understand the role and configuration of the marketing communications mix. Characteristics of each of the primary tools, messages, and media. Criteria that should be used to select the right communications mix. The changing marketing communications landscape. Principles and issues associated with integrated marketing communications.

Additional entry requirements

This course is targeted for Chief Communications Officers, Marketing and communications directors, managers, executives and staff.

Course reference: MPRS101BC (use this when contacting provider)

Course info
Start Date: Wed 02nd October 2019
START DATES
JUNE 2019
Sun Mon Tue Wed Thu Fri Sat
OCTOBER 2019
Sun Mon Tue Wed Thu Fri Sat

Location:

W6 0NB

Duration:

1 day

Attendance:

Full time

Qualification:

Certificate of Attendance

Level:

Beginner IntermediateAdvanced

From: £525

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