Copywriting course (Level 4 Diploma)

(4.9)35 reviews
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Great course with very helpful tutor

This course is a well thought out, well-written introduction to web editing. It ...more

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Course description

Copywriting course (Level 4 Diploma):

An accredited copywriting course for individuals and businesses

Do you want to become an in-demand copywriter? Our copywriting course will give you the skills and certifications you need.

You will learn how to write original, persuasive and engaging content that gets results.

Many leading corporations including Arsenal FC, The BBC, Disney, Vodafone, and Waitrose use our online copywriting course to train their writers. And thousands of individuals and testify that it is practical, effective and great value for money.

The course is ideal for:

  • Beginners.
  • People who want to start a freelance business.
  • Copywriters who want to develop their skills.
  • Staff training and development.
  • Journalists and writers who need to retrain.
  • People who work in marketing.
  • Freelancers and small business owners.
  • Interpreters, translators and virtual assistants.

There is a strong demand for certified copywriters these days. Most organisations need people who can write effective copy for:

  • Webpages, blogs and social media.
  • Advertisements, brochures and leaflets.
  • Press releases and advertising features.

Our online copywriting course teaches you to write for all these areas and others *See course subjects below. And you can use the work you produce in the course assignments in your career portfolio.

You will study in our Online Learning Area, which is accessible from a computer or a mobile app. This means the course is flexible, and gives you the chance to tackle practical, real-world copywriting tasks at home, at work or on the go.

As a certified copywriter, you could be:

  • Delivering high-quality content for a business or an organisation.
  • Building your own freelance writing agency, and choosing your own hours, clients and projects.
  • Earning up to £33,000 a year, or up to £40 an hour as a freelancer.

If you enjoy writing, then becoming a copywriter is a great way to earn good money and express your creativity.

Course subjects

Lesson 01: Copywriting basics

Lesson 02: Copy presentation

Lesson 03: Researching your subject

Lesson 04: Terminology

Lesson 05: Industry codes of practice

Lesson 06: How to write great copy

Lesson 07: Writing effective headlines

Lesson 08: Writing effective advertising content

Lesson 09: Writing direct mail and email

Lesson 10: Writing press releases

Lesson 11: Writing press advertisements

Lesson 12: Writing for sales and promotion

Lesson 13: Leaflets and brochures

Lesson 14: Writing articles for SEO

Lesson 15: Using social media and blogs

Lesson 16: Pay per click ads

Lesson 17: Newsletters

Lesson 18: Brand names and sales presentations

Lesson 19: Finding work and developing your career


Our copywriting course has been independently endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. So at the end of this course successful learners will receive a Certificate of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the Units the learner has completed as part of the course).

In addition, you will receive the accredited CMP level 4 diploma in copywriting, which is recognised in the UK and beyond. It proves you are a qualified copywriter.

These awards will enable you to apply for copywriting, jobs, find freelance work, or use new skills in the workplace.

Additional entry requirements

Good written English, an interest in writing.

Awarding body

ABC Awards

Course reference: Copywriting course (use this when contacting provider)

Course info


Nationally recognised qualification


UK qualification

This course is offered to anyone in the world, but its qualification is only relevant in this country.

Study Hours:

Variable - to suit the learner


Beginner Intermediate Advanced

Virtual help:

You will benefit from unlimited

View more

Course type:

Online course

Total time for completion:

No time limit

per course

More info on price: Spring Sale - Save 40% on this course until 24/03/19 - 11pm. Use discount code SPRING40 at the checkout

Summary of all course reviews for College of Media and Publishing

35 reviews


Average student ranking

Reviews of this course


A very thorough and enjoyable course!
5 5
by Emily - July 2018

Completing this course has been something I've been wanting to do for a long time. It's filled with so much information about the areas surrounding the topic and how to apply it to your own work. I had such a lovely tutor, Justine, who promptly marked my assignments with great feedback. Thanks so much CMP for a great course!

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3 Hotcourses user(s) found the following review helpful.


Excellent Course
5 5
by Joe - April 2018

I thoroughly enjoyed the Copywriting course at the College of Media and Publishing. The course assignments were informative and creative, and covered a wide range of topics, from advertising to blogs and social media. The tutor, Justine, was excellent- very helpful and quick and fair with her marking. I learned a great deal doing this course, and would recommend it to anyone who wants to improve their writing skills.

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5 Hotcourses user(s) found the following review helpful.

Please note reviews of Copywriting course (Level 4 Diploma) are the subjective opinions of Hotcourses members and not of Hotcourses Ltd.

Reviews of other courses at College of Media and Publishing


Excellent course
5 5
by Nikki - June 2018

The course was well put together, easy to follow and the forum was user-friendly.

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1 Hotcourses user(s) found the following review helpful.


Excellent course
5 5
by Kaye - June 2018

This course was everything I expected from an online provider with an excellent reputation. The lessons were very easy to understand and included activities to practise a new skill. The assignments were challenging but fun to complete, and the tutor feedback was constructive and invaluable. It was reassuring to have access to my tutor for any queries throughout the course and the response was always prompt, friendly and encouraging. Once the course is completed, the college continues to offer support and advice if needed, which is an added bonus. This course provides the necessary teaching to enable someone to become a freelance worker or to further a career in the publishing field. I would highly recommend both this course and the college.

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3 Hotcourses user(s) found the following review helpful.

Please note reviews of Proofreading and editing course - (Level 4 Diploma) are the subjective opinions of Hotcourses members and not of Hotcourses Ltd.

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