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Common reasons for the failure of new businesses include inadequate resources, bad financial planning and an unclear vision of long-term goals. The Strategic Planning for the Small Business course will equip students with the skills to implement effective strategies to make a new business succeed and grow through better planning. The course will cover market research techniques, marketing strategies on a limited budget, on-line and off-line approaches to marketing promotion, making the most of customer data and developing a business through relationship marketing.
Applicants must be proficient in written and spoken English.
| Starting | How long | Days you attend | Tutor | Where | Class info | Price |
|---|
|
April – contact provider for latest dates |
10 Weeks |
Part-time evening | Not specified |
City Of London, EC1V 0HB |
Not specified |
£330.00 |
Business Plans: New Businesses, Small Business Management, Policy / Strategic Planning
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3 Hotcourses user(s) found the following review helpful.Although the course seems quite structured - mixing grammar points with films/literature/up-to-the minute newspaper articles etc - it is built around the requirements of the students. The class is pretty advanced - so I'm able to learn fro...more
It's an excellent course. Although it feels quite structured - grammar exercises follow on from areas we've been discussing, work becomes gradually harder, etc - the course is built around the requirements of the pupils. The work varies a ...more
3 Hotcourses user(s) found the following review helpful.I have been studying for a year at City and the progression from term to term is very smooth although new students turn up every term. It's a very interactive course where there was a lot of interaction between students and we got talking r...more
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UPDATED on 21 Mar 2012: "The Strategic Planning for the Small Business" offered in City Of London by City University.
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