Course Description
This course covers the following core subjects: Buyer behaviour; International Marketing; Marketing and Organisation; marketing Communications; marketing Planning and Strategy; marketing research. Options are: Options include: Business marketing; Corporate Finance and Management; Corporate innovation; E-Business; International business in the Context of imperialism; introduction to Hispanic culture; Issues in International Business Law; Managing Change; Marketing and Society; Public Relations; Scenario Thinking and Strategy; Strategic Public Development; Understanding Chinese business networks in South East Asia.

Course Fees
Course fees are subject to change and you are advised to check the current details with the course provider before enrolling on this course.

For more information on how to finance your education, visit www.studentmoney.org

Entry Requirements
Undergraduate degree from a recognised university or higher education institution in a business-related area at second-class honours or above. International students should normally hold an equivalent qualification and have achieved an IELTS score of 7.0 or more. A score of IELTS 6.5 may be accepted if the applicant passes a pre-sessional English Language course held at the University.

Course Venue
University Of St Andrews
St Katharine'S West The Scores
St Andrews
Fife
KY16 9AJ

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The Marketing MLitt course in the UK information was verified on 04 Oct 2007.

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