Course Description
This specialist Masters degree prepares students for a career in International Marketing and Business. It will equip you with the following key skills and benefits: General management capability in an international context; Personal and professional development; Understanding of marketing in a global environment; The opportunity to take additional marketing modules from our list of options; The opportunity to do research on an international marketing topic. Students on this programme have been granted exemption from the Chartered Institute of Marketings level one and two Certificate exams, together with the Professional Diploma level. This means that you only need to take the CIMs Postgraduate Diploma to gain a valuable and world recognised professional qualification in Marketing Associate of the Chartered Institute of Marketing. ACIM. Also by taking the Option module Customer Relationship Marketing students can join the Institute of Direct Marketing, take the professional Certificate in Direct Marketing and gain a professional qualification. Course content includes: Understanding Global Markets; Managing People & Organisations; International Accounting & Finance; Research Methods; Managing in International Markets; International Marketing Communications; Marketing in a Cross Cultural Context; One Option; Research Project/Dissertation

Course Fees
Not known

For more information on how to finance your education, visit www.studentmoney.org

Assessment method
The majority of assessment is individual using reports and presentations. Most modules have several pieces of coursework or small presentations throughout the semester so that you can receive feedback on the knowledge and skills you have acquired throughout the module and not just at the end of it. Reflecting the world of work, you will also work in groups on assessed projects. Accounting & Finance is the only module assessed by an examination. A skills programme linked to your assessments helps build your presentation and report writing skills.

Venue Description
Accommodation may be available to those undertaking certain learning opportunities and the institution will provide details. Guidance and advice may be available for all aspects of student life. Facilities/Support are available for students whose main language is not English. Facilities/Support are available for students with learning difficulties. Facilities/Support are available for students with restricted mobility. Facilities/Support are available for students with visual impairment.

Course Venue
Regent'S College
Inner Circle Regent'S Park
London
London
NW1 4NS

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The International Marketing Management MA course in the UK information was verified on 19 Oct 2006.

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