This course centres on the creative use of digital media to produce multimedia content. Multimedia design is about making interactive media such as websites, interactive guides to places and products, online art and advertisements, new forms of comics and films, online social sites, casual games, visionary design at the cutting edge of multimedia communications. In year 1 they develop skills and understanding of the processes used to create digital images, to work with digital video, animation and sound, and to make interactive media. Students studies include such topics such as experiments in animation, audiovisual production and interactive narrative, fundamentals of interactive design and ActionScript programming and web design, authoring and coding software to control the flow of images and sounds, analysis of user experience, responses and needs, study of the multimedia field, its industries and its practitioners. Modules are: media histories and culture, principles and practices of interactive media, 2D animation and video practices, pixel image and sound.