In this course students will learn about e-business models and investigate their relationship with bricks-and-mortar models, research the historical keys to success and failure and recent developments, specify and build an e-commerce website, and examine what is needed to develop and maintain a concept store. They will cover: business models; technical issues, business benefits, advertising and marketing.
Students must have completed Introduction to Web Authoring using XHTML and CSS.
| Starting | How long | Days you attend | Details | Where | Class info | Price |
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March – contact provider for latest dates |
4 Weeks |
Saturday. Weekend |
07-Feb-11,11-Feb-11 |
Camden, WC1E 7HX |
N/A |
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*More info: £450 for government-funded and non-concessionary fee; £225 for government-funded and concessionary fee; £600 for non-government-funded and non-concessionary fee; £300 for non-government-funded and concessionary fee. |
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P413
E-Commerce (Technical)

Excellent support and level of tuition. Thoroughly enjoyable and enlightening....more
The decision to go Birkbeck was the best of my life! Having started out studying with the OU, I felt it was important to get practical, hands-on experience and to be able to interact with experts and other students. Birkbeck had all the adv...more
I enjoyed this course very much. The lecturers were very interesting and really helpful and i think helped us all in the class if we wanted it. Birkbeck is a great place to study....more
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The information for this course is supplied by UCAS and was last updated on 15 Feb 2012.
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