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University Of Southampton
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Course Duration: 1 year
Study mode: Full time
Start date:
This course last started in Oct-08
Please contact the college to enquire about new start dates.
Course Qualification: MA in Design - Advertising Design Management
Course Venue: Winchester School Of Art , Hampshire, SO23 8DL
Awarding body: University of Southampton
Course Description
On this programme you are encouraged to develop original and creative ideas through a range of project work. Balancing the ideas of academics and industry practitioners, you will explore and debate contemporary advertising management challenges. Subjects covered include advertising history, advertising and society, the broad use of arts in the development of advertising, understanding target audiences and leveraging advertising in the use of communications such as sponsorship. The programme helps you to build a critical awareness of the advertising industry and the challenges it faces in finding novel ways to communicate with sophisticated consumers. Visiting professionals and guest speakers will share their experiences with you, which will be complemented by study visits, lectures and seminars. The programme enables you to think of Advertising Design Management as a means to nurture your own entrepreneurial venture, or to join the industry at management level. You will be able to develop your thinking and skills in the following advertising management challenges: broadcast media; corporate advertising; web-based advertising; analysis of visual advertising; measuring the impact of advertising
Course Fees
Fees for 2007/08: £3,240 (subject to increase for 08/09, typical fees may rise by around three per cent each year); Special Pathway Scholarships apply - contact the school for further details. Funding from AHRC Research Council can be applied for with early application to the School by mid April.
For more information on how to finance your education,
visit www.studentmoney.org
Entry Requirements
Second-class honours degree or higher or equivalent qualification/experience. For international students IELTS 6.0 or equivalent is also required. A portfolio of work is not required for this pathway.
Venue Description
Accommodation may be available to those undertaking certain learning opportunities and the institution will provide details. Guidance and advice may be available for all aspects of student life. Facilities/Support are available for students with hearing impairment. Facilities/Support are available for students whose main language is not English. Facilities/Support are available for students with learning difficulties. Facilities/Support are available for students with restricted mobility. Facilities/Support are available for students with visual impairment.
Course Venue
Winchester School Of Art
Park Avenue
Winchester
Hampshire
SO23 8DL
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Please note reviews of Design - Advertising Design Management MA, Hampshire are the subjective opinions of Hotcourses members and not of Hotcourses Ltd.
The Design - Advertising Design Management MA course in the UK information was verified on 07 Feb 2008.
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