This qualification aims to enable marketers to champion the customer experience and exert a strong influence on the organisation to adopt a customer orientation, contribute along with other directors and senior managers to its competitive strategy, align the organisation's activities to the customer, and manage the organisation's marketing activities.
Stage 1 comprises 4 units: emerging themes; analysis and decision; marketing leadership and planning; managing corporate reputation; stage 2 comprises 1 unit: leading marketing.
| Starting | How long | Days you attend | Details | Where | Class info | Price |
|---|
|
Sep |
2 years |
Part-time | No application date provided |
Hammersmith And Fulham, W12 8AW |
N/A |
£2350 per year |
|
*More info: £2350 per year |
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Taught
Chartered Institute of Marketing
Marketing
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UPDATED on 01 Feb 2012: "The Chartered Marketing (level 7) Professional Postgraduate Diploma" offered in London by BPP University College.
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