* mandatory
Students study customer analytics, predictive analytics and marketing analytics; students study statistical and econometric methods, data mining for managerial decision making, market research and marketing management.
Core modules: Market research; statistical and econometric methods; operational research methods; data mining for managerial decision making; performance measurement in practice; market analytics; plus 1 chosen from; foundations in business system; supply chain management; effective management consultancy.
| Starting | How long | Days you attend | Details | Where | Class info | Price |
|---|
|
Sep |
1 years |
Full time | No application date provided |
Birmingham, B4 7ET |
N/A |
£10500 per year |
|
*More info: £10500 per year |
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Taught
Aston University
Business Studies, Market Research, Economic Analysis
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UPDATED on 29 Feb 2012: "The Business and Marketing Analytics MSc" offered in Birmingham by Aston University.
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