* mandatory
It is a programme for students wanting to develop a career within the creative industries, such as advertising, direct marketing or public relations; it fosters the ability to choose, design, implement and evaluate creative message strategies for different target audiences and to select the appropriate media channels to communicate such messages for best impact; with a firm grounding in general marketing principles, students are placed to ensure that potential tensions between the creative and the practical are overcome to produce innovative solutions that meet budgets and time scales; case studies bring theory to life, illustrating best practice and how this can be achieved through the implementation of project teams.
| Starting | How long | Days you attend | Details | Where | Class info | Price |
|---|
|
Sep |
1 years |
Full time | No application date provided |
Hull, HU6 7RX |
N/A |
£7500 per year |
|
*More info: £7500 per year |
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Taught
University of Hull
Marketing, Advertising
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UPDATED on 05 Oct 2010: "The Advertising and Marketing MSc" offered in Hull by University of Hull.
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