* mandatory
Diploma in Digital Media and Branding CAM Level 4
Oxford College Of Marketing (Visit website)
CAM Digital Award - Digital Media and Branding Level 4
Oxford College Of Marketing (Visit website)
Course is designed to provide students with the specialist knowledge required for a career in the advertising and branding industry; the curriculum is built around 3 main pillars: creative development, strategic thinking and brand management; students choose to specialise in either the creative or strategic field; students are also able to gain work experience during the course.
Year 1: Introduction to advertising and brands; creative thinking and visualising; communication theory; principles of marketing; digital communications and brand strategy and creative and branding. Year 2: Client briefs; creative briefs; consumer behaviour; creative direction and copywriting; account and media planning and experiential branding. Year 3: Students gain a greater understanding of developing advertising campaigns for brands or products; and may also work on national (and or global) competitions and live project briefs; dissertation; and final major project enabling students to explore their individual area of interest as a creative or strategist or as an integrated practitioner.
200
| Starting | How long | Days you attend | Details | Where | Class info | Price |
|---|
|
Sat 1st Sep 2012 |
3 years |
Full time |
The deadline for the receipt of full-tim ..more
|
Farnham, GU9 7DS |
N/A |
£8500 per year |
|
*More info: £8500 per year |
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W218 F
University for the Creative Arts
Brand Management, Advertising
For this three year course, you have to have something to show (like a portfolio) and know a little bit about film already. There is a four year course with a really involved year "0" for those without experience. The lecturers are passi...more
6 Hotcourses user(s) found the following review helpful.Content is repetitive and slow moving. Pointless review sessions do nothing to help you progress and simply waste time as you have to listen to what everyone has done over and over again week after week. We were promised options in terms of...more
3 Hotcourses user(s) found the following review helpful.The course is very well structured. An introduction to various areas in the first year and the first half of the second year....towards the end, one gets to combine all of their skills into a variety of projects and then progress further in...more
3 Hotcourses user(s) found the following review helpful.Very relevant and practical. International students programme good to follow. Chance to meet people from across the world. Teachers very motivated and chance to get to know 'english' educational atmosphere....more
4 Hotcourses user(s) found the following review helpful.I was a complete beginner when I joined the course and was able to catch up with those who already had some knowledge of filmmaking with the help of tutors and fellow students. The course was always challenging me to learn more and to do th...more
1 Hotcourses user(s) found the following review helpful.This specific course currently has no reviews. Be the first to review this course.
The information for this course is supplied by UCAS and was last updated on 14 Mar 2012.
Please note reviews of Advertising and Brand Communication BA (Hons) offered in Farnham, are the subjective opinions of Hotcourses members and not of Hotcourses Ltd.
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